Good Quality Information

The Psoriasis Association is committed to producing good quality information. However, it is important to remember that none of the information on this website, or accessed via our helpline, is a replacement for advice from a qualified health professional.

Two of the aims of the Psoriasis Association are to support people who have psoriasis, and to raise awareness of the condition. Providing information resources helps to fulfil both these aims, through giving people who are living with psoriasis themselves and other people affected by their condition reliable knowledge of psoriasis.

The Psoriasis Association is committed to providing good quality information about all areas of psoriasis, for anyone who needs it. We have been awarded the PIF TICK quality mark for trustworthy health information, having demonstrated that our information has been through a professional and robust production process, meeting the criteria of the scheme.

The Psoriasis Association fully accepts the criteria of the PIF TICK, and will use the scheme to maintain and improve our information production system. All information produced by the Psoriasis Association that is relevant and in scope will meet this criteria.

In order to comply with the requirements of the PIF TICK scheme, the Psoriasis Association shall ensure that:

  1. Information is created using a consistent and documented process.
  2. Staff are trained and supported to produce high-quality information.
  3. Information meets an identified consumer need.
  4. Information is based on reliable, up-to-date evidence.
  5. Patients are involved in the development of health information.
  6. Information is written in plain English.
  7. Print and digital information is easy to use and navigate.
  8. Users can give feedback on information.
  9. Information is promoted to make sure it reaches those who need it.
  10. The impact of information is measured.

Records of all processes shall be produced to acknowledge the Association’s acceptance of the PIF TICK criteria and document our actions. The Association is also committed to ensuring that all members of staff are aware of the PIF TICK and how this relates to our information production systems.

The Psoriasis Association intends to meet the PIF TICK criteria in each of our information areas; our range of leaflets, information sheets, and our website. Work is ongoing to ensure all existing resources meet the criteria. Only those resources featuring the PIF TICK quality mark have been through this process and are certified as meeting the criteria.

What is the PIF TICK?

The PIF TICK is the only UK quality mark for trustworthy health information. It was first launched in May 2020 to replace the former Information Standard.

PIF Tick logo (website news)The PIF TICK was established by the Patient Information Forum (PIF) - the independent UK membership body for organisations working in health information and support - which has a 1,000-strong membership, representing over 300 cross-sector health organisations in total.

When you see the PIF TICK on leaflets, websites, apps or videos it shows an organisation’s health information has been through a professional and robust production process. To be awarded the PIF TICK an organisation must show its health information production process meets 10 criteria (please see above).

Please click here for further information on the PIF TICK scheme, and do not hesitate to get in touch with us for more information on how we comply, or for a list of resources used in the compilation of our information.

Please note that user-generated content, such as individuals' personal experiences, content included on our FacebookTwitter and Instagram channels, and the content of our forums, is not within the scope of the PIF TICK. Any statements made within these areas are to be attributed to the individual concerned, are not necessarily approved by the Psoriasis Association, and may not be factually correct.

No information on the Psoriasis Association website is intended to replace that of a healthcare professional, and a qualified medical opinion should always be sought if an individual should have any questions or concerns about their condition, treatment or care.